Read Like a CEO: The Unspoken Truth about the Best Business Books

The Unspoken Truth about the Best Business Books | Enterprise Wired

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Article Summary: The world’s most successful CEOs read to gain an edge. This list of the best business books like Atomic Habits and Crush It! reveals their secrets for success.

Behind every great leader is a great secret. And no, it’s not a secret strategy or an investment tip passed down in hushed tones, but something far more fundamental. 

Every leader and entrepreneur has a reading list. We’ve all seen the news articles and interviews where they drop a few titles, but what books are they really turning to when no one is watching? We’re talking about the ones that truly shaped their perspective and gave them an edge. 

The truth is, while many people read, few read with a purpose. They consume information but don’t know how to apply it. The world’s most successful CEOs, however, have a specific, almost surgical approach to their book choices. They aren’t just looking for the best business books; they’re searching for specific, actionable insights that solve real-world problems. 

In this blog, we shall go through the list of the best business books, which are the key to understanding how they think, lead, and win. It’s time to see what’s on their bookshelf.

16 of the Best Business Books in the World, You Have to Read

Now we will take a look at the 16 best-rated business books like the Atomic Habits and Rich Dad, Poor Dad. This list is based on the top selling business books in the world of all time. Giving you a quick look at some of the most influential books on businesses. 

1. “Atomic Habits” by James Clear

The Unspoken Truth about the Best Business Books | Enterprise Wired
Source- jamesclear.com

If we are talking about the best business books, we have to mention Atomic Habits by James Clear. It is a practical guide to building good habits and breaking bad ones. The core principle is that tiny, incremental changes can lead to remarkable results over time through the power of compounding. Clear provides a simple, actionable framework based on four laws of behavior change: Make it Obvious, Make it Attractive, Make it Easy, and Make it Satisfying.

Recognition: Over 260 weeks on the New York Times bestseller list; sold over 25 million copies worldwide; Penguin Cover Design Award 2024 for its reissued cover; praised as “self-help book of the decade.”

Price: Hardcover ~$20 to $25, Paperback ~$12 to $18, Kindle ~$12 to $15

2. “The First 90 Days” by Michael Watkins

For anyone starting a new job, The First 90 Days by Michael Watkins is a vital guide. It argues that your first three months are the most critical period. This is when you establish momentum and set yourself up for long-term success. The book provides a strategic framework to help you navigate this transition. It teaches you how to diagnose your situation, negotiate with stakeholders, secure early wins, and build a strong team. If you’re entering the business world, this is one of the best business books you can read.

Recognition: Widely used as a leadership transition guide; praised by executives and coaches globally for its practical advice.

Price: Paperback ~$13 to $20, Hardcover ~$20 to $30

3. “Grit: The Power of Passion and Perseverance” by Angela Duckworth

The Unspoken Truth about the Best Business Books | Enterprise Wired
Source- rickkettner.com

Grit by Angela Duckworth is one of the best business books because it challenges the notion that talent is the key to success. Duckworth argues that a combination of passion and perseverance, which she calls “grit,” is far more important. Through case studies and scientific research, she demonstrates that sustained effort and a commitment to a meaningful goal are more reliable predictors of achievement than innate ability. 

Recognition: Debuted as a New York Times bestseller; Duckworth received the 2013 MacArthur “Genius” Fellowship, recognizing the impact of her research.

Price: $12 to $18, Hardcover ~$18 to $25

4. “Outliers: The Story of Success” by Malcolm Gladwell

One of the best business books that challenges traditional thinking is Outliers by Malcolm Gladwell. He argues that extraordinary success isn’t just about talent or hard work. Instead, it’s a product of lucky circumstances, cultural background, timing, and unique opportunities. Gladwell introduces the famous 10,000-Hour Rule. He suggests that expertise is the result of extensive practice, not just innate genius.

Recognition: #1 New York Times bestseller for 11 weeks; named one of the best books of the decade by The A.V. Club, The Guardian, and The Times; Time’s #10 non-fiction books of 2008.

Price: Paperback ~$15 to $25, Hardcover ~$20 to $35

5. “Blue Ocean Strategy” by W. Chan Kim and Renée Mauborgne

The Unspoken Truth about the Best Business Books | Enterprise Wired
Source- www.linkedin.com

Blue Ocean Strategy argues that instead of competing in crowded “red oceans” full of rivals, companies should create their own new market space, a “blue ocean,” where there is no competition. This is achieved through “value innovation,” which involves simultaneously pursuing differentiation and low cost to create new demand and make the competition irrelevant. As one of the best business books, it provides a framework to help businesses systematically create and capture these uncontested markets.

Recognition: Inspired the International Blue Ocean Awards, an annual event recognizing companies that successfully use Blue Ocean Strategy principles.

Price: $10 to $18, Hardcover ~$15 to $25



6. “Rich Dad Poor Dad” by Robert Kiyosaki

Rich Dad Poor Dad contrasts the financial philosophies of two father figures: the author’s struggling “Poor Dad” and his wealthy “Rich Dad.” This is one of the best business books because its core message is to shift your mindset from working for money to having money work for you. It teaches the importance of financial literacy. The book also explains the difference between an asset and a liability to help you achieve financial freedom.

Recognition: PBS awarded the Rich Dad Company with the “Excellence in Education” Award (2005); bestseller in USA Today; published in 41 languages.

Price: Paperback ~$10 to $18, Hardcover ~$15 to $25

7. “Crush It!” by Gary Vaynerchuk

The Unspoken Truth about the Best Business Books | Enterprise Wired
Source- medium.com

In his book, Crush It!, Gary Vaynerchuk argues that the internet offers an unprecedented opportunity. You can turn your passions into profitable businesses. He emphasizes authenticity, hard work, and building a strong personal brand. His core message is simple: leverage digital platforms to share what you love. Connect with an audience and build a life where your work and passion are one. This makes it one of the best business books available.

Recognition: Gary was named among the top influencers by Bloomberg BusinessWeek and Inc. Magazine for digital marketing and entrepreneurship impact.

Price: Paperback ~$14 to $20

8. “7 Habits of Highly Effective People” by Stephen R. Covey

Stephen R. Covey’s book is a timeless guide to personal and professional effectiveness. It outlines a principle-centered approach, moving individuals from dependence to independence and finally to interdependence. Through seven core habits, like being proactive and seeking to understand others, the book provides a framework for developing character, setting goals, and achieving lasting success in all areas of life.

Recognition: Regarded as one of the best business books for self-help, it has been extended into training programs with awards for its video courses.

Price: Paperback ~$12 to $18, Hardcover ~$20 to $30

9. “Profit First” by Mike Michalowicz

The Unspoken Truth about the Best Business Books | Enterprise Wired
Source- www.melissajill.com

Profit First by Mike Michalowicz is a revolutionary book that flips the traditional business formula. The old way is: Sales – Expenses = Profit. The new, more intuitive approach is: Sales – Profit = Expenses. This simple system makes profit a non-negotiable part of your business from the start. You allocate a small, predetermined percentage of every sale to a separate “profit” account. This is one of the best business books to help your company become permanently profitable.

Recognition: Recognized as a standout financial management book for small businesses, highly recommended in entrepreneur circles.

Price: $10 to $25



10. “Clockwork” by Mike Michalowicz

Clockwork is a guide for entrepreneurs. It’s for those who feel trapped in their daily business operations. It became one of the best business books for its seven-step system. It helps your company run without you. It teaches you to identify your “Queen Bee Role,” streamline processes, and build a self-sufficient team. You can finally gain the freedom you started your business for.

Recognition: Praised as an effective business scaling book, often mentioned in entrepreneur book lists.

Price: $10 to $25

11. “Think and Grow Rich” by Napoleon Hill

The Unspoken Truth about the Best Business Books | Enterprise Wired
Source- bayareamastermind.com

“Think and Grow Rich” by Napoleon Hill is a powerful self-help classic. It argues that wealth and success come from your mindset, not luck. The book distills lessons from over 500 millionaires. It outlines 13 key principles. These include developing a burning desire and forming a “Master Mind” group. It is one of the best business books to help you transform your thoughts into tangible riches.

Recognition: Classic self-help and wealth-building book, no specific recent awards, but historically influential.

Price: $10 to $25

12. “The Art of War” by Sun Tzu

The Art of War by Sun Tzu is an ancient Chinese military treatise. It provides strategic guidance on warfare. Its core philosophy is to win a conflict with minimal fighting. You do this by outsmarting the enemy. It is one of the best business books for this very reason. It emphasizes the importance of planning and deception. You must know your enemy and understand yourself. These principles are now widely applied in business, law, and politics.

Recognition: Ancient classic with wide recognition in business strategy and military history, no contemporary awards.

Price: $10 to $25

13. “The Discipline of Market Leaders” by Michael Treacy and Fred Wiersema

The Unspoken Truth about the Best Business Books | Enterprise Wired
Source- pangobooks.com

The Discipline of Market Leaders argues that successful companies don’t try to be good at everything. This is one of the best business books because it shows how they choose to dominate in one of three “value disciplines.” These are: operational excellence (like Walmart), product leadership (like Apple), or customer intimacy (like Home Depot). A company must excel at one while maintaining a basic standard in the other two.

Recognition: Highly cited in strategy literature, a foundational business book without specific awards.

Price: $10 to $25

14. “To Sell Is Human” by Daniel H. Pink

In To Sell Is Human, Daniel H. Pink argues that everyone is in sales, regardless of their profession. He redefines selling as the ability to move, persuade, and influence others. Pink explains how traditional sales tactics are outdated and presents new ABCs of sales: Attunement, Buoyancy, and Clarity. The book provides practical, research-based strategies to succeed in this new era of non-sales selling.

Recognition: New York Times bestseller, widely acclaimed for modern sales insights.

Price: $10 to $25

15. “Consultative Selling” by Mack Hanan

The Unspoken Truth about the Best Business Books | Enterprise Wired
Source- www.oreilly.com

In his book, Mack Hanan argues that true selling is about becoming a consultant to your clients, not just a vendor. The book provides a framework for shifting the sales process from a focus on product features and price to one centered on solving the customer’s business problems and improving their profit margins. By doing so, you create long-term partnerships with your customers. If you are a salesperson, this is one of the best business books to have in your collection.

Recognition: Classic in sales training, often referenced in sales literature without formal awards.

Price: $10 to $25

16. “Spin Selling” by Neil Rackham

“SPIN Selling” by Neil Rackham is a revolutionary sales methodology that emphasizes asking the right questions to uncover a customer’s needs in a way that makes the solution obvious. The book’s core principle is the SPIN sequence: Situation, Problem, Implication, and Need-payoff. By guiding the conversation through these four question types, salespeople can build trust and naturally lead the customer to a purchasing decision. This is especially useful in large, complex sales.

Recognition: Awarded various sales industry recognitions over the years, including prestigious sales book honors.

Price: $10 to $25



Conclusion:

And now, you’ve just been given the secret. The true reading list of the world’s most successful leaders isn’t about popular titles; it’s about a strategic collection of the best business books that provide actionable insights. These are the books that shape mindsets, offer new frameworks, and provide the tools to steer a complex world. They are the hidden curriculum that separates those who simply work from those who build and lead. Now, the choice is yours.

Don’t just read these books, use them. Take the principles from The Art of War to outsmart the competition. Apply the wisdom of Atomic Habits to build a better business, one tiny change at a time. The world’s most successful people don’t just read the best business books; they embody their lessons. It’s time to start building your own empire, one page at a time.

FAQs

1. What makes a business book “the best”?

The best business books offer actionable insights, not just theory. They provide frameworks, strategies, and principles you can apply directly to your work. A great business book can change your mindset, improve your skills, or give you a competitive advantage.

2. Are older business books still relevant?

Yes, absolutely. Many classic business books, such as The Art of War or Think and Grow Rich, contain timeless principles about strategy, human nature, and leadership. While technology changes, the core tenets of success often remain the same.

3. How do I choose which business book to read?

Start by identifying your biggest challenge or area for growth. Are you struggling with sales? Read a sales book like SPIN Selling. Do you want to be a better leader? Try The First 90 Days. Choose a book that directly addresses a problem you want to solve.

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